The Little Hooker that could and did, funny carnal things are remembered

Have you ever noticed that the very things that all too many tell you are taboo are the very things they remember the longest? If its a company name that suggests a bit of carnal desire, while they say its disgusting, yet will sit up and give the same undivided attention? Not just us here at Highway Hooker Toewing, but I saw that with the Hiney Winery just outside of Buhl Idaho a few years ago, their ad tags on both radio and TV saying every body loved a bit of Hiney once in awhile, is just a tag you remember. Many said that was just the Devils mouth over running itself, thing is those same people were all too happy to sit at a table guzzling the fruit of the vine, just the same. Original names, or unique things that are NOT run of the usual are often those that stick in the mind. A good name with better than usual quality of attention to task, dedication to duty and offering a better than standard value is the very things that define an excellent company, from just a good, company. No need to offer premiums or offers such as free gifts, or giveaways, no need to flood social pages like Facebook, or such with un-needed gibberish, just do what your company name says you do, focus on it and don't take crap from no body. 
When I settled on the original name for my towing company it was through three happenings, the first came from a T-shirt one of my mentors but competitors was giving a way to people to gain to them awareness of his company. The T-shirt said TNT Towing of Boise, Our Hookers Handle All Sizes. Back in the late 1970's mid 1980's fast cars, fast trucks and yes cb radios were the very thing that drove interest. It was not only a status symbol, CB, Radio's were it. A secondary language came through the idea of CB Radio and as such a tow truck was called a Hooker. But thing too, those city types and shirt and tie types could not get the idea of a sex worker and a name for a tow truck seperate in their minds. Just like we started the idea of a Toe is a Toe 

 and a TOW truck were not the same thing, people pronounced the word of TOW, like that of COW, rather than Toe, 

 These are toes ,  this is a TOW 

 truck, however over time through other inspirations I got the idea to play on that carnal desire and started what is our trade mark, I Luv 2 Toew 

 and in tyme a sweet lady named Emme 

 Lee who was working at then our production center in Gooding Idaho, said just combine the words TOE and TOW together, and you have the word Toew. Hooker is another one of those concepts. To many ultra conservatives the word is taboo, yet a company name like Highway Hooker, is one that gets their attention. Last year by way of one of my associates I exchanged for a short time the name Highway Hooker to one I used years ago, guess what ? Hardly no calls, no attention. I switched back to Highway Hooker and kabang Calls up the wahzoo. Reason, Highway Hooker is just a name that needs little in the way of advertising, little in the way of off beat ads or promotion, yet gets remembered much more than just some tame name. Today under the umbrella or company cover of Highway Hooker Toewing, we have many associated companies. RodeWolf Toewing, Dixie Toewing, Dixie-A1 Toewing, Cooter's A1 Toewing, SpeedWrench Towing, BlackSheep Towing, and so on. Covering 10 states, with a minimum of 5 trucks each in over 80 locations throughout those 10 states, but under the same cover company that started with a simple suggestion from a T-shirt and an old White custom Peterbilt tow truck from Texas that appeared in OverDrive Magazine in 1983 that I saw, and despite everyone telling me not to go there, Highway Hooker Toewing lives and lives well complete will all our subsidiaries. 

If Your good you don't need fluff, just the right stuff and determination. 

Be on air at 16:00 Today.

TTYLY

Are we finally gaining traction? Highway Hooker Toewing's birthday is this Wednesday.

Highway Hooker Toewing's birthday is this Wednesday, the 26th day of April 1978. It was on this date when LexiBelle, the ultimate living tow truck became my honey. Previously owned by Valley Towing & Radiator in Twin Falls Idaho, $6,000.00 and the rest coming from my Mom , for that years birthday and to help ease the greaving process of my loosing my Dad, that month, that year, we went to Dave Coffelt's shop on South Park Avenue, and my dream had been realized. I had MY tow truck. One rear end, one clutch, and one engine replacement but 1, 600,000 miles later and a few thousand miles since and she still with only a bit of urging she'll start and still get the job done. Never have lost a rig off that sling, overloaded the truck many times, but she has never failed to bring the disabled vehicle to safety. 
The month after her birth to me, I spent many hours what to name the company. For as many years, I ran the company as D.K. (Diesel-Kid) Towing, however it was in bolt of Heavenly inspiration that I renamed everything Highway Hooker Toewing. The e with the w by truth didn't come into the name until 1997, but still Highway Hooker Towing has been snagging and dragging light and midsized trucks throughout the Intermountain West. Oh yes, I have fiddled around with different names for the company, from Speed-Wrench Towing, and so on, but the truth is, Highway Hooker Toewing, always hooks em all. And I'm proud of it. There are many copies, and those that have tried to snag our thunder, but in all reality and if they were honest, all know and must be true, Highway Hooker is us, and will always be. Even through the Hazzard County Garage, Cooter's Kustmz and so on the under cover handle of my company has always been Highway Hooker Toewing, and likewise, Highway Hooker Radio, and soon to be a weekly TV show of towing in the Mountain West. Additionally a soon to be announced XM Sirius satellite radio channel for all in the towing industry, Highway Hooker is spreading her wings, and gathering in many followers. I am proud of this company, and all of those working for us, from Hazzard Idaho to Boise, to Rigby, to Montpelier Idaho to Utah and here in Evanston Wyoming. Highway Hooker Toewing has set many mile stones in our history, we started the idea of operator certification, we started the idea of move over slow down programs, and we started bringing our profession into the spotlight. Before us towing was  not seen on TV advertising, nor feature TV shows. Highway Hooker Toewing created all of that, and I feel damn proud of what we have become. The only challenge has been having a pitch person or pitch/pinup girl for the company. You really can't put up a notice for finding a Miss Highway Hooker without the wrong idea being made. So it is either Miss RodeWolf, or Miss Road Resque that has been posted but the real core is to lift up Highway Hooker Toewing and yes even Highway Hooker Radio/TV. The company's birthday is this Wednesday, a small party is being planned at our shop here in Evanston Wyoming, come out and lets celebrate.
TTYLY

How long does it take YOU to start looking at an angel ?

How long does it take for you to start seeing an angel with a slightly raised eye brow of , "Did I miss something?" As I ate my steak again tonight at Legal Tender, and nourishing my starving eyes with the radiance of Lexi, I also started noticing that there are a few things I was missing in my first assessment. First though there is not a flaw one on this gal. Not one, its all perfectly symetrical and flowing that her beauty is beyond words. But I started seeing that her hands were a bit larger than mine, while not bad , I thought she does not need to work this hard. Anybody can tend bar and mix drinks, for a bunch of drunks, Lexi has a mind that is divine. Then I started noticing those tiny toes, and all . Nothing wrong here. So I drank a beer, and came home to do this radio gig of mine. 
So I got to looking at some of the postings on American BullHaulers page. How they fight and snort. Post after post was about women, naked or near naked and bordered on porn. Whatever happened to taste and decency? Some people blame the problems of this nation on politicians, and Government. Some have the audacity to blame religion, I blame much of the problems, on a bunch of parents that forgot where the belt was and failed to apply it on the keesters of some young bulls and critters they call their children. I'm not into beating kids understand, but life on a farm, and being taught morals and respect for women, and Heavenly Father goes a long way. Sure I love to look at great looking bullwagons and trucks, share road trip stories and all that, and occassionally find a bargain on a truck part or two, but to open that page and see pics of women's breasts nearly, and such, naw. I ain't into that and those women are no angels, of course few could compare if at all to this angel I call Lexi, here in Evanston Wyoming, and I can tell you, nothing on her smells bad. TTYLY

I have an idea, If we want to strengthen America's economy, lets hire Americans.

I try really hard to be understanding of all races, creeds, and speech. I really try to be understanding that there are people who come by various means both legally and against the law to our shores to seek a better life. I am not against any creed or ethnic background, hell, even most of us so called White people are imports, from some foreign nation, be it England, Ireland and elsewhere. But damn it to hell if you come to this nation, know how to read, write, speak, and all American, not Hindu Indian, or something. Understand there can be more than one way to spell a word as well as pronounce that word. Once again, I was dispatching a tow call, but the tubin idiot on the other end of the phone, didn't know what a tow service was, when I spelled the word like that digit on your foot called a TOE he got the idea. Then I got in touch finally with someone at Google business , about a issue, that was brought to my attention last night. I missed a multi thousand dollar air med call, for AyreWolf Aviation, because Google had delisted it. Really? So I finally got in touch with a somebody there at Google, with it all the young mid twenties Google call desk taker who could just about speak English, Could not find AyreWolf Aviation. Yet I can type that into Google Search and find 12 pages of listings for our company. The young Bangladesh Indian call desk guy for Google just could not figure out how to spell AyreWolf. 
Bottom line, I don't really care about creed, ethnicity or cultural background, but if we are to strengthen Americas economy, we had better start hiring real, born here, knows how to speak American even southern twang, this is after all America. 
L8R Aviators

Two Giants I hate to deal with, the IRS and Google

As the night rolls out and a new dawning weaves its way through cold sky and the darkest of dark, turning the dark into light, I need to say. I have had one helluva night meandering through a quagmire of paths to accomplish things. The first was mildly easy, and I understand why a credit card is required, its a electronic verification gizmo but I got our EIN number restored. Then doing the Google My Business. I had one helluva time locating my Google + url. Until I watched a quick YouTube no less video of how to locate the damn thing. Seems the dorks in Mountain View California needs to verify us. Really? After how many years? Hell , I hold the absolute record of the number of blogs on Blogger,( a Google product) I have a play list on YouTube(A Google product) that matches or exceeds Pandora or IHeart, and they want ME to verify AyreWolf Aviation. What lopsided peepickin citified college kid dreamed that up? So I did, and I get verification code post cards then we should be okay. Let's face it these huge Internet search/social companies are having a hard time of it, on one side, people are suing the hell out of most of em either for violations of some code or something, on the other side is companies bailing going elsewhere, usually to Facebook, the reason? From Yahoo to Google, most of these firms, have made things so damn difficult that the end user says if its easier elsewhere I'm there. Just like me, I now have for both the club, the radio network and our company has WordPress blogs and sites in construction. While and this would be a monumental task to staff, Google AND Yahoo, needs a way for people with legit complaints to call em on the damn phone and there be a REAL human on the other end to walk the consumer through a problem. Especially a business client that is looking to go pro, with Google. Any mile, had a good day, well most of it. Counted a bunch of change and got a half tank of go fluid for the General JaXson, Its spelled that way to honor Jax Teller of SOA fame. There's a connection there and I'll tell you more about that in a further entry. Guess we have a tad more business rolling in Monday, Rick, it looks has made peace with his xyl, I don't even want to get in the middle of that, I have enough manure to shovel in my own world, I'm there for Rick, to lean on, but he ain't going to listen to me so I shut up.
Any mile Church today, then bust balls at the shop.
TTYLY

Another call ran, and one that left us at the alter

Ah two calls I had to turn down, and the frustration continues. One due to my small truck being down the other because my heavy is 400 miles away, on a transport. Anyone have about $1,500.00 to lend me I could use it severely and I'm not joking. Shop rent got behind because the so called former partner before Rick, abscounded with the money each month with some wild excuse, I let that slide for two months, but now I have to cough up $1,500.00 or I'm going to loose the entire shop. It's not that we don't have the business in the shop , we have four repair/service jobs that can pay us good money, but waiting for parts that are from back east and all, doesn't keep landlords happy. It's not that the tows are not there, I have 4 insurance companies, and 4 other motor clubs that will keep me busy, and seeing green in my jeans, but when your equipment is down, I frown since no truck can't run calls. Plus not having my usual support force under me, I'm finding that the grinding in Wyoming is not for me, or I'm about ready to say piss on it, go home back to Idaho. Who needs this? Too bad that fat lady out there at Yellow Creek Estates, hadn't nearly begged me to rent that fracking trailer out there, when I told her it was a bit much, and then she renigs, bs. It's been one year to date since I meandered here back to Evanston. First to build our radio Television station here, the other a bar, and if all went well opened the shop, since the other two operations would have supported the shop/towing service. But the shop was available, and while in the would'ves Couldves and should'ves department says I never should have gotten into the shop side, fact is I'm there. And I could use some help money wise, or I stand to loose everything for absolutely nothing. 
Stay Tuned,

Ever notice the best products seem to not need any advertising?

Have you ever noticed the best products and/or services, need little to no advertising or get it? Case-n-point: If I get a headache or my body hurts from too much snagging and dragging, I take Goody's Headache Powders, 

 yet the drug companies spend millions  on advertising and most anything else costs $10.00 or more. Goody's does the trick one powder packet has 1,000 mil. of pain reliever , yet cost $5.00. Then of course, there's spark plugs for your truck. So many choices, and so very expensive for most brands, yet since I discovered Accell Spark Plugs, the yellow jacket , keeps LexiBelle running at top notch, and requires less frequent replacing. The U groove electrode burns the fuel so completely, that there is little carbon build up. Yet you hardly ever hear of them being reviewed on PowerNation, nor otherwise advertised. Yet its been nearly 5 years since I changed my plugs, and LexiBelle even looking like crap outside, between the fenders that big block Chevy, get 15 to 20 mpg, and doesn't miss a beat. But because nobody is paying anybody to lie to pitch these brands you don't hear about them. While there is little advertising and marketing done, Highway Hooker Toewing, of Idaho and Wyoming, is going on 38 years, under one name still towing, under the same owner(me) and my crew. The best just doesn't need much if any kind of spotlight, the results sells the product and or service.

TTYLY

Okay so we didn't make it to Twin Saturday, but looks good for today

0So we didn't get to Twin Falls yesterday, but it looks like today will be good.
Rick went to Rock Springs to recreate and I did the gig of vegitate here kept warm and got a few household chores done, but it looks like we'll hit the trail later this morning or afternoon, as there's one helluva storm rolling in on Monday, so we gotta git-r-done.
Its a sad thing that the only good thing on TV anymore on Saturday nights, is the Disney Channel. Outside of that ain't nothing worth watching. Oh of course its not the entertainment industry , its the brokers that sell and distribute that content. Be it Cable companies, TV stations(watch that change after the FCC frequency repack auction) some carry the good stuff, some barely carry enough, and some who are in the take it or leave it because we are currently the only carrier of Cable in your town, think we as consumers or as I call it prosumers wont pay more to get some of our most popular channels and content back such as Spike TV and CMT to name a few. Like I said before there's one helluva shake up coming to TV from the FCC and of course HazzComm is here to pick up the pieces to rebuild a cable system that truly needs rebuilt.
Last, does it seem to you, since I mentioned the Disney Channel, that Alley of Austin and Alley, and Liv (Dover Cameron) of Liv and Maddie are going to be axed soon? The story lines are that way. Alley is headed for college, so is Liv. With Jessie( Debby Ryan) being axed in June of this year, Good Luck Charlie late 2014, due to a questionable story line, one that matches the same mindset of the LDS church that's making hundreds of current LDS members resign their church memberships, in the no same sex parents with children will be shown. This was a complicated subject for Disney to allow on their channel. Don't worry much of that content  in fact those shows including the Dukes are being repurchased and will air on the HazzardAyre Cable network that launches in July 2017. 
Any myle, big day Sunday so I'm on my way to bed, but when doors close others open. 
TTYLY

A reunion that's been long over due.

Today is a reunion that's been long overdue. Yep today Rick and I are rolling over to Tweaker Flatts Idaho and get LexiBelle back and on her way back home here where for about the first time in years she'll have to not only be my pride and joy, but feed and house me as well. While there's a ton and a half of work to be done to her to get her ready to go out and snag and drag all over southwestern Wyoming, there is a glimmer of sunlight through some very cloudy and dark clouds that has hung over my head for all too many years.

The sad in a way part of this, is that with LexiBelle here in Evansgone, this closes the door completely on Idaho as far as a place to reside. Now if I can just find me a honey , I'd have it all done, and my blood preasure along with many other things would ease up. 

See ya'll on the radio tonight.

TTYLY

Fuel stop in Salt Lake City, just about back to Wyoming

Just about back to Wyoming. Had to reroute through Wells Nevada to I-80 through Utah via Tooele. Just unloading at Western Equipment now. Quite fortunate after delivering to Boise got this run with another piece of equipment to Salt Lake City. The weather has been very wet. But just about back to the village. Thank goodness for a laptop, and a McDonalds wifi. However, there will not be a show tonight I'm just too pooped. But will be on in the Afternoon on Friday. Hey duty calls.
More when I get back in the village.
TTYLY